A fast paced, two- or three-day course—targeted specifically at teams new to mobile design—to give your team the essential, practical knowledge to design great mobile user experiences.
Great mobile apps take full advantage of the device to deliver the top mobile scenarios by focusing on doing “one thing” well.
Learn a user-centered, mobile scenario-based design process to make good design decisions quickly and confidently.
Learn what “intuitive” really means, so that you can make your mobile experience easier to understand and use.
Great mobile experiences demand focus. Learn the secret to simplicity, to address the biggest challenge most inexperienced designers have.
Learn how to evaluate a mobile UI, including usability testing where you plan, design, and perform a usability test to better understand how people really use your product.
Course includes a workshop where you can apply what you learned directly to your mobile app or site.
Free design review Hold an onsite workshop in November or December and get a free two-hour design review.
This two- or three-day course—targeted specifically at teams new to mobile design—will give your team the practical essentials to understand:
Taking UX Design Essentials for Mobile will give your team the essential, practical knowledge it needs to create great mobile user experiences and make better design decisions quickly and confidently.
Our ultimate goal is to help you make better design decisions more quickly and confidently, and help you lead your team in the right direction. While most people believe that UX design is a personal, subjective art, we believe it is ultimately an objective, principled form of human communication. Focusing on effective communication eliminates much of the subjectivity and personal opinion, along with reducing the need for user research and user testing.
While there is no one right way to learn how to design a great mobile user experience, here’s our approach:
Experience and expertise: Everett McKay instructs all UX Design Edge workshops. You are hiring the expert, not the associate or substitute teacher. Everett has 30+ years software development experience, 25+ years of UX design experience, and 8+ of UX design training experience. Currently, Everett instructs over 20 workshops and classes a year to an international audience. (In addition to USA and Canada, Everett has given workshops in the UK, Ireland, Poland, Greece, Turkey, India, China, Argentina, and South Africa.)
Great mobile apps and sites aren’t shrunken desktop apps and sites: Learn how mobile design requires us to think differently to take full advantage of the mobile device to quickly and efficiently deliver the top mobile scenarios. It seems like almost everyone makes tries to shrink their desktop UX and it never works. (And if your “mobile UX” is just a responsive website, you are making this mistake too. Think about it!)
Top goals: Learn an efficient, practical user-centered design process to help you make good design decisions quickly and confidently. Learn how to make designs that are intuitive, simple, delightful, and easy to navigate. Learn effective design teamwork and how to give and receive effective feedback.
Design process, avoiding the classic mistakes: Understand why smart people who are experts with technology create poor UI designs. Learn to avoid the classic mistakes that everyone tends to make. Have a clear understanding of why design goals are important and when they are worth the investment.
Effective communication: Many design decisions ultimately boil down to communicating to your target users effectively. This is true for both interaction and visual design. The heart of the course is learning how to use the language UI to communicate to users in a way that’s concise, natural, and intuitive.
Users are people: We are interacting with people not robots, so it’s important to understand the human emotion and perception side of UX design. Issues like value, simplicity, personality, delight, trust, and performance must be part of the design equation. Many inexperienced designers overlook these important issues, and design purely from the mechanical point of view.
Software teams are people too: The design process is a human, and therefore political process. Learn how your team’s culture determines what actually gets done. To impact design, you must make sure your effort matches your team’s culture. Learn the different team UX cultures and what they require to affect change.
Practical: UX design is a practice, not a subjective art. UX design isn’t hard if you use the right tool for the job. You can do this! You will learn practical techniques that you can actually use on your project. And you’ll get straight answers to your questions. (So no, it doesn’t depend!)
Audience: Software professionals who are inexperienced with UI design. None of our courses require any prior design training or experience, and we strive to achieve the above goals without getting too wonky. (If you can’t use it in practice, we don’t discuss it!)
Essential but not basic: While the class doesn’t require design experience, it isn’t basic or just for beginners. Professional designers with decades of experience have taken this class and greatly benefited from it. If, for example, you have excellent design skills but have trouble selling your designs to your team, this class is for you!
While there are similar UX design courses, none of them take this same approach. See for yourself:
UX Design Essentials for Mobile is offered onsite only. Train your entire team at your location according to your schedule. Contact us for more information.
$15,000 per team (for three days) or $10,000 (for two days), plus travel expenses. We offer a 25% discount to 501(c)(3) non-profit organizations.
If you choose, we will work with you to customize the class exercises to use your product. There’s no better way to satisfy your goals than to apply the course material directly to the problems you need to solve. At the end of the class, your team should have made many significant improvements and have a clear understanding of your remaining challenges and how to address them.
All course material created and presented by Everett McKay.
Invite as many people as you like, up to a maximum of 20 participants.
All participants receive an electronic copy of the course materials in pdf format for their personal use. All participants who complete the class will receive a certificate of completion.
For more information and availability, please contact firstname.lastname@example.org.
UX Design Essentials for Mobile customers include Anadolu University, Bayada, CVS Caremark, Cybage, Farm Credit Services of America, FlipKart, Manwin, MedPro Systems, Menards, Solstice Mobile, and TracFone.
“Everett’s UX Design Essentials for Mobile was a great introduction to mobile UX for many of our new hires. It stressed the fundamental practices of usability and user experience while layering in the best practice for mobile web and app development on the major platforms. The exercises were enjoyable and the discussions were very thought provoking. We highly recommend the UX Design Essentials for Mobile class.”
J Schwan, CEO and Founder, Solstice Mobile
“This is the most useful training course I have attended in the past decade. Everett has superior command of the subject matter and real-world experience to back it up.”
UX Design Essentials for Mobile student
“Thanks so much for the course. It was a great overview of the mobile space and just what I needed to get my head around the project I am working on.”
UX Design Essentials for Mobile student