Your design team is trying to do its best work in an increasingly agile world. Lean UX offers solutions, but they are mostly unproven—especially for large, distributed teams. You need practical solutions—that your manager will actually let you use.
Learn how to build the right product by delivering clear value to your users. Learn practical evidence-based design by identifying critical hypotheses and validating them with experiments (which may not be an MVP) and meaningful metrics.
Learn an effective, lean design process, and how to use a decision making framework to make better decisions more quickly and confidently. Learn ways to build confidence in your decisions and better communicate them.
Learn how you ship your team’s culture, which ultimately determines everything. Prevent “design by committee” with the right team roles and responsibilities. Get your team on board with effective design reviews and evaluations.
“Lean-er” UX is not beholden to any established practices or even the Lean Startup, so everything is challenged and nothing is taken for granted. If it’s effective and efficient in practice, it’s in—otherwise it is out.
Best of all, “learn by doing” by applying what you learn directly by designing a simple mobile app.
Free design review Hold an onsite Lean-er UX workshop in February or March and get a free two-hour design review.
Many UX teams struggle to do their best work in an increasingly agile world. Lean UX offers solutions, but they are radically different from what most UX teams are used to, with different processes, deliverables, roles and responsibilities, and unpredictable scheduling. Lean UX techniques are mostly unproven—especially for large, distributed teams. If you have tried to make your team leaner but your manager won’t let you or the techniques you tried didn’t work, this workshop is for you.
The goals of Lean UX are to develop products that our customers actually want, make better decisions while minimizing waste, and get teams to work more effectively. “Lean-er” UX achieves these same goals using proven tools, techniques, and team roles than lean UX.
Learn Lean-er UX design “by doing” in this fast paced, three-day onsite team-based workshop. The workshop is structured around the three goals of lean UX to build a simple mobile app. It assumes that you need to make the best decisions you can and validate the critical hypotheses, but with little time and minimal user research. In the end, you will have a strong understanding of how to make better design decisions quickly and confidently—in less than ideal circumstances—and how to get your team on board.
February 13 – 15, 2017
March 20 – 22, 2017
|New York, NY|
April 17 – 19, 2017
April 24 – 26, 2017
Course cost is $1800, with an “early bird” discount of $200 if registered and paid 45 days before the class. Group registrations paid with a credit card will be charged a 2.9% “convenience fee.”
We offer a 45% discount to registered students and a 25% discount to 501(c)(3) non-profit organizations. Please contact us if you would like to have Lean-er UX Design presented somewhere else.
UX design has always been challenging, but with modern, agile teams it is becoming even more so. Nobody has time for planning, and traditional research-based user-centered design is impractical. Lean UX sounds like a promising solution for UX designers in an agile world. Many UX teams want to be leaner, but struggle to do so. As a modern UX designer, no doubt you are under pressure to become more agile and more lean.
Traditional lean UX (as defined by Jeff Gothelf and, indirectly, Eric Ries) presents interesting solutions, but depends upon largely unproven techniques. Fundamental challenges abound: What exactly is an MVP? (Can anything be an MVP?) What hypotheses do you really need to test? (All of them?) How do you tell meaningful tests with meaningful metrics from misleading ones? (Meaningful tests are extremely hard to do.) How do you prevent “shared understanding” from becoming “design by committee”? (Design by committee happens for a reason: it’s safe and comfortable.) How do you get developers on board? (Coders want to code.) How do you ship “outcomes” on schedule? (And what are outcomes exactly?) How involved do your customers want to be in the design process? How do you get your team to really learn (and pivot) rather than just crank out an MVP? (Way easier said than done!)
More importantly: Does Lean UX even work in practice? There are no traditional UX roles—everybody is a designer and designers essentially act as facilitators. There are no traditional specs or design deliverables, so how does it scale to the enterprise or for legacy products? In practice, Lean UX is often a rationalization for poorly designed MVPs that fail to deliver the promised benefits.
Will your boss approve traditional Lean UX—and the cultural and process changes required to make it work? Our bet: probably not! Most “Lean UX” teams are only pretending.
The goals of Lean UX are to develop products that our customers actually want, make better decisions while minimizing waste, and get teams to work more effectively. Lean-er UX achieves these goals using proven tools, techniques, and team roles.
It’s not about radically new solutions, but using proven techniques more effectively. UX designers are going to design, researchers are going to research, developers are going to code. There is plenty of room to be more effective. And you can still use specs! (Just more effective ones.)
Lean-er UX Workshop is offered onsite only. Train your entire team at your location according to your schedule. Contact us for more information.
$15,000 per team for three days, plus travel expenses. We offer a 25% discount to 501(c)(3) non-profit organizations.
Hosting a workshop for your entire team will be a great start for a new project! We can use your new project for all the workshop exercises to help get things started.
We customize the exercises to use one of your products, for no additional charge. (If that isn’t practical, we can use a project to design a simple mobile app instead.) There’s no better way to satisfy your goals than to apply the workshop material directly to the problems you need to solve.
No, in fact that is normal. We appreciate that most teams can’t shut down completely for onsite training so we expect that some participants might have to leave to attend to urgent matters.
All course material created and presented by Everett McKay.
Invite as many people as you like, up to a maximum of 20 participants.
All participants receive an electronic copy of the course materials in pdf format for their personal use. All participants who complete the workshop will receive a certificate of completion.
For more information and availability, please contact email@example.com.
Lean-er UX Workshop was very informative and eye-opening. I enjoyed it to the bitter end! There are a number of principles and thought patterns that I will definitely use in the future. Thank you for sharing your knowledge!
Patrick de Nobrega, Graphic Designer
Taking Lean-er UX Workshop was very beneficial. I have gained much more insight about lean than before. Of all the UX workshops I have attended, this has been one of the most useful as well as interactive UX workshops. Thank you very much!
Ernesto Joseph, Senior Mobile and Website Design Specialist
Digital Outsource Services
Lean-er UX Workshop is a new perspective on agile and Lean UX. It challenges the way I think of agile. The presentation was absorbing, engaging, and highly informative. The tasks reinforced the concepts discussed in a practical and meaningful way.
Jonty Jedeikin, Developer
The Lean-er UX Workshop presented an interesting perspective on UX and techniques to facilitate the process. Learned alot on Lean-er UX. Really enjoyed the interactive sessions! Awesome workshop!
Mohammed H, Senior BA
Lean-er UX Workshop was value-packed, with clear ideas and mechanisms for implementation. The workshop was well-designed, with excellent time-keeping to achieve its goals and sufficiently realized with practical, hands-on exercises to help you understand the material. Thank you for a really useful workshop to help achieve the goals of lean with a realistic process!
Lara Pietersen, Senior UX Analyst
The Lean-er UX Workshop gave a much better and more achievable methodology of integrating into real-life projects and being successful with strategy and metrics.
Marli Ritter, UX Lead
I found the Lean-er UX Workshop to be insightful, practical, and extremely good at addressing the corporate template of approaching products and their design with a flawed, preconceived list of features. It truly helps you to realize how to better draw value from discussing, planning, and designing products that work in a relevant way.
Ulrich Schroeder, Senior UI/UX Designer
Too often we rely on the conventional wisdom of others without question. Our industry is based on validation and doing what works. Clients demand Lean but rarely understand the implications.
After taking the Lean-er UX Workshop, you’ll see that it’s OK to call out what doesn’t work about your process. Lean-er UX puts the “rapid” into rapid prototyping. Everett’s Law of Agile “Potentially shippable code is never thrown away” really resonates with me. Thanks! It was a really great workshop.
Daran Mayhew-Ferreira, UX Consultant
EOH MC Solutions
Loved it! I really enjoyed the Lean-er UX Workshop. I found it really insightful and will definitely take alot of what I learned to my projects. Thank you!
Justin Evans, Lead User Experience & Design Consultant
EOH Microsoft Coastal
I found the Lean-er UX Workshop to be very valuable as a developer trying to transition into a more design-focused role. Was interested in knowing how to apply development tactics into a design sprint, and how to present or sell ideas and designs without having a functional product.
I have attended Everett’s talks in the past and always walk away feeling more empowered.
Darko Arnautovic, Senior Software Engineer
The Lean-er UX Workshop was interactive and it challenges normal design conventions with impressive and innovative results. The team exercises were fun too!