Here’s a synopsis:
While you can design a good user experience by playing it safe, creating a great design often requires the courage to take intelligent risks. In this keynote, Everett McKay explores courageous design and how courage affects making decisions through consensus and the use of data, asking questions in UI, simplicity, software personality, and, most importantly, team culture. As Everett says, “You can measure the greatness of a user experience by the courage required to design it.”
Here’s a rerecording of the Keynote:
Here’s a link to the Courageous Design slide deck.
While I felt good about the Keynote and received a lot of generous, supportive feedback afterward, I felt great about it after seeing Casey McKinnon’s Building a User-Centric Company because it could have easily been retitled “FreshBooks: Why everything Everett just said really does work.” Loved it! If you didn’t see Casey’s presentation, I strongly recommend taking a look.
I’m definitely interested in giving this presentations (or variations) at companies and other conferences. If you are interested, please contact me.